We believe in inspiring and creating connection through art and design. Which is why we set out to develop custom, one-of-a-kind hand lettered art prints that connect with the heart of your business. We create hand lettered product solutions to enrich the creative expression of your brand and bring delight to your customers and their spaces.
Our custom, hand lettered murals add life to any space. We closely collaborate with our clients to intimately understand their “brand soul” in order to create art work that is eye-catching, engaging and enhances the overall brand message. Having a custom mural in your space is an easy way to create a memorable experience for your clients, allowing them to remember your brand through a unique perspective.
Our brand strategy and design services give entrepreneurs and small business owners a greater sense of clarity and confidence within their brand. By helping you connect with the “brand soul” of your business, we are able to uncover what makes you unique and translate that into a creative expression that attracts your dream clients. Having a soulful brand in place allows for an emotional connection with your audience and ultimately creates a desire to experience your brand for themselves.
Hello! I’m Rachael Stetson, founder and creative director of The Obsessive Type design studio. We specialize in crafting obsession-worthy brands and artwork by telling the awe-inspiring and soulful story that is uniquely yours, attracting the attention of your dream clients and helping you rise to the top of your industry. We do this by providing our clients with a collaborative, artful and intentional approach to design where we obsess over your brand, your brand’s competitors, audience, and business goals. We’ve found this approach to be the best way to create a lasting connection between the heart and soul of your business and the people you wish to serve.
Rachael gave life to my vision with her spot on and beautiful branding. I’d still be in the “idea” phase if not for her creativity and insight. It was a dream working with Rachael and we loved how inspiring and supportive she was throughout the entire design process. After receiving the brand roadmap & style guides, it was amazing how confidently and effortlessly we were able to move our business forward. We would hire The Obsessive Type again in a heartbeat.
Before Rachael came in with her vision and creative expertise, our space was plain and boring. Now our space has lots of character and both the logo and custom designed hand lettered slogan are points of interest and inspiration for both staff and clientele. Everyone loves the artwork and the warmth and personality that was added to the space.
The World is Your Oyster
Brand Strategy
Brand Identity
Packaging
Inspiration Comes
in Waves
Brand Strategy
Brand Identity
Packaging
Interior Mural
Custom Hand Lettering
Brand Strategy
Brand Identity
Website Design